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Radio Copywriters by Earl Pilkington

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Kim Komando Banner

On Air: Show Segment Ideas #1

Posted on 23 June 20228 November 2022 By earlp

This is an occasional series we are starting and I hope you’ll get some great ideas for your own show from it.

I caught the ‘Brand New or Not True’ segment on YOUTUBE from the Kim Komando Show, June 3, 2022 – watch it below:

‘Brand New or Not True’: The Kim Komando Show, June 3, 2022

The segment is based around 2 fake products and one real product – and callers must identify the real product. Simple but great idea for a segment, even a one off spot.

Some background about Kim: Kim Komando claims to be “America’s Digital Goddess,” (now that’s a great self-appointed title!) and is one of the USA’s most successful radio hosts and web entrepreneurs – check out her site – HERE.

You can subscribe her YouTube channel – HERE for the best clips from the weekly radio show.

Normal disclaimer: I am no way affiliated or being payed or sponsored to recommend Kim’s website or YouTube channel – it’s just interesting to see how other countries and shows put together their bits, comps and segments.

If you have a segment that you think is worthy of sharing and don’t mind people copying – then send it in to us – let me know in the comments below – or email me at: allmarketing@radiocopywriters.com

Blog Post, Thursdays On-Air Tags:Kim Komando, on-air, promotions, segment ideas

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