This is an occasional series we are starting and I hope you’ll get some great ideas for your own show from it.
I caught the ‘Brand New or Not True’ segment on YOUTUBE from the Kim Komando Show, June 3, 2022 – watch it below:
The segment is based around 2 fake products and one real product – and callers must identify the real product. Simple but great idea for a segment, even a one off spot.
Some background about Kim: Kim Komando claims to be “America’s Digital Goddess,” (now that’s a great self-appointed title!) and is one of the USA’s most successful radio hosts and web entrepreneurs – check out her site – HERE.
You can subscribe her YouTube channel – HERE for the best clips from the weekly radio show.
Normal disclaimer: I am no way affiliated or being payed or sponsored to recommend Kim’s website or YouTube channel – it’s just interesting to see how other countries and shows put together their bits, comps and segments.
If you have a segment that you think is worthy of sharing and don’t mind people copying – then send it in to us – let me know in the comments below – or email me at: allmarketing@radiocopywriters.com