Today I am giving you a quick round-up of the most interesting news from around the web about radio:
Local radio show host surprised with huge donation honoring his late rescue dog – KS95 morning show host Crisco, lost his “Babe” last month. His co-hosts set up a fundraiser that left him with a memory to last a lifetime. – Read the full post – HERE
The RAB says radio is reaching consumers with active lifestyles. As both fitness and travel have become more important since the pandemic, AM/FM radio is well-positioned to take advantage of changing and more active lifestyles, according to the Radio Advertising Bureau’s “Radio Matters” blog.
We’ve all known this for a while – but circumstantial evidence from clients is wrong about in-car listening. To prove it the latest Edison Research is worth reading. Read the article from RADIO WORLD – HERE.
Next is one I forgot to include last week, what in the rush to get the book launch all sorted (don’t forget you can download your free copy : HERE) – it’s from the Clio Network and serves as some inspiration:
Muse by Clio – has a new series where 4 Top Creatives talk about the Radio Ads that influenced them. It’s a great read and also has the audio files there too. Read it HERE
