SAD NEWS:
The New York times reported on the passing of a legend: Larry Josephson, Champion of Free-Form Radio, Dies at 83 – His dyspeptic morning show helped make WBAI-FM in New York a vibrant, eccentric, alternative radio haven. “I was the first angry man in morning radio,” he said. The article by Richard Sandomir is a great tribute.
INSPIRING NEWS:
I’ve been chatting recently to a lot of people in the Nordic countries about their local radio – one sent me a link which was inspiring: How working for a student radio station inspired me to stay in Sweden – via The Local Sweden
COPYWRITING NEWS:
WOW – PJMedia reports on ‘Former Deputy Sheriff’ in Stacey Abrams radio ad… Never Served in Law Enforcement in Georgia. A recent ad from a pro-Stacey Abrams PAC features a “former deputy sheriff” talking about how “dangerous” Georgia’s new constitutional carry law… Just how closely do we check on peoples credentials when we do political spots?
PROMOTION NEWS:
This is a fantastic idea and the response was one that was hard fought for by the team at 95.5 The Bull – If You Missed It: Bama Got His Dental Office To Say I Love You!!!
ON-AIR NEWS:
The I Love Manchester website reports on a local radio station who is helping young people kick start their careers – Louise Rhind-Tutt’s article is a really good read about the behind the scenes action and support offered by Unity Radio to their staff.
Station imaging voice god and US based and easily recognized Voice Over Artist – Cayman Kelly shares some thoughts – he’s had a busy summer on his popular SiriusXM radio show.
RTÉ’s Morning Ireland most-listened-to radio show – via RTE – some amazing results from their survey across the board – seriously well done to everyone!
SALES NEWS:
The Radio Advertising Bureau (RAB) have an upcoming live presentation “What Matters to Voters: Voting insights of radio listeners” on Wednesday, August 10 at 1pm. This session will aid sellers in prospecting in the political category. Registration for the presentation is free for RAB members. The presentation will also be available for on-demanding viewing. To register, click HERE.
Here’s an interesting way to pitch to prospective sponsors – read the press release right to the end… New Zealand Radio Show Goes For Gold In The UK – via Pacific Scoop… syndicated locally produced weekly music radio show in the country – with a potential audience of around 2 million listeners each weekend.
The Indian Express’ Financial Express has an interesting article on the amazing 5.7% growth of radio advertising in India – and that sometimes has a flow on effect to other countries – so it pays to be ahead of the curve and have a read of growths
Australia’s MediaWeek site reports on the ARN (Australian Radio Network) restructure of it’s agency sales team to streamline customer experience – should be interesting to see how this goes.
Attracting And Retaining Digital Sales Talent Is More Competitive Than Ever – via Inside Radio – REALLY worth a read!
RESEARCH NEWS:
I found this article yesterday, from a couple of months ago on the BizCommunity site and thought it was worth sharing with everyone – Has screen fatigue turned up the volume for radio advertising? – it was written by Deirdre King and raises some very interesting points – if you are working in sales or writing ads – have a look and you might get some ideas like I did.
