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Radio Copywriters Not Breaking News

RCNews: All The News You Might Have Missed This Week

Posted on August 28, 2022November 8, 2022 By earlp

WEIRD NEWS:

The Janet Jackson classic “Rhythm Nation” may be from 1989, but it’s still blowing up the charts—and some hard drives – Janet Jackson’s ‘Rhythm Nation’ Crashes Vulnerable Hard Drives – WIRED covered this weird news story via Microsoft – Microsoft shared details of a vulnerability in a widely used 5400-RPM laptop hard drive sold around 2005. Just by playing “Rhythm Nation” on or near a vulnerable laptop, the disk can crash and take its laptop down with it. 

NEWS:

Commercial radio listening increases by 900,000 YOY: Via Radio Info – Commercial radio has achieved another best-ever result in GfK Survey 5, with weekly listeners up 8% year on year…

Australia’s LGBTIQA+ radio station JOY 94.9 rebrands as rainbow media organisation, JOY Media – Via Radio Info – After 29 years, LGBTIQA+ radio station JOY 94.9 has taken the next step in its journey to becoming Australia’s rainbow community media organisation by rebranding as JOY Media.

ON-AIR:

Hayley Sproull is a chronic oversharer, and it’s a good thing | Stuff.co.nz – She recently won the coveted Blackie Award at the NZ Radio Awards for a “silly song” parody.

Channel Z in New Zealand was famous for being brash and edgy – Channel Z was the little radio station that could – until it couldn’t | Stuff.co.nz – with a lesson about the first rule of Radio Survey: don’t talk about Radio Survey * Radio station Kiwi FM to shut shop.

A Comedy spot now, with a bit or a bite of sarcasm – End of Summer Vacations with Disaster Capitalism Tours. – Daily Kos – I signed up for a two week vacation package from Disaster Capitalism Tours. Their travel poster and radio ad is what caught my attention!

SALES:

BARRET SPORTS MEDIA covers: How To Sell Sports Radio During Lay-offs – it’s an interesting read.

Student attendance ad campaign launched – 1News – “Every school day is a big day,” a great tag line about school truancy in New Zealand – the radio ad and ads on other platforms. Story from Kate Nicol-Williams, 1News Reporter

Indian Radio has been going through a massive boom this last quarter – Radio advertising clocks 62 pc growth in ad volumes during Jan-Jun’22: TAM Report via MediaNews4U – According to TAM AdEx-Report on Radio advertising for Jan-Jun’22, ad volumes grew by 62 pc compared to same period of previous year 2021.

England and the UK in general is going through huge ups and downs at the moment – and its restaurant industry needs some help – As Restaurants Recover, How Can Radio Help? | Story | insideradio.com – … Knowledge Group Hudson Riehle, one of two presenters during the Radio Advertising Bureau’s Wednesday webinar, says “Radio Works for Restaurants.”

NOT NEWS, BUT… If you are interested in Sales Training… Become a Better Radio Seller by Improving Your Skillset with Research Director Inc. What makes you successful in Radio sales? It’s having a combination of skillsets that create a foundation for implementing all the sales training techniques you learn with consultants and sales trainers. – This is NOT a paid post!

AWARDS:

RNZ reporters win two awards at Voyager Media Awards – RNZ reporters Anusha Bradley and Sam Olley have been recognised for their work at this year’s Voyager Media awards in Auckland

Blog Post, RCNews, The Sunday Interview Tags:awards, on-air, RCNEWS, Sales, sales training, weird

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