Skip to content
Radio Copywriters by Earl Pilkington

Radio Copywriters by Earl Pilkington

Blogs, E-Books, Resources and Tools for Radio Copywriters, Radio Sales, Radio Promotions and On-Air staff who are also Radio Copywriters

  • BLOG POSTS
    • Monday Copywriting
    • Tuesday Promotions
    • Wednesday Radio Sales
    • Thursdays On-Air
    • Friday-Reviews
    • The Weeks Top Memes
    • The Sunday Interview
    • RCNews
    • Know Your SFX
  • SHOP FOR E-BOOKS
  • FREE RESOURCES & TOOLS
  • SURVEY
  • LINKS
  • LEGAL
  • ABOUT…
  • Toggle search form
  • Radio Commercial Writing
    Let’s Write An Ad: Travel Agency Blog Post
  • Radio Vs TV Advertising
    Sales: 10 Reasons Why Radio is WAY BETTER than Television Advertising! Blog Post
  • Your Radio Stations Promotional Library
    Promos: Your Stations Promotional Library Blog Post
Radio Copywriters Not Breaking News

RCNews: Sunday 12th March, 2023

Posted on 12 March 20238 March 2023 By earlp

ON-AIR:

AI is now DJing radio stations according to the FREETHINK website – scarry and sad and so many problems, so so many ahead for the industry if this trend continues.

KCBX’s website shares the story of local radio icon (and 91 year old) Jim Williams as he reflects on decades of broadcasting… “Try all kinds of things”

PROMOTIONS:

Another great promo idea from WILL SHORTZ which is this weeks on-air challenge: Today’s puzzle is called “Reversible Words” which are two compound words and could be reversed in order – very good puzzle from 89.1 KUAR.

What do you do when a jock takes their popular promotion/competition with them when they leave – try to rebrand it? That’s not good enough for the listeners of BBC RADIO 2 – who are now calling the competition POUNDLAND POPMASTER

This is becoming more of a problem all around the world – fake FACEBOOK competitions that are based around radio stations – using station imagery and fake accounts – Jersey Police issue the latest warning over this common scam.

COPY:

Here Are the Winners of the 2023 Writers Guild Awards – VULTURE website covers the awards – as does VARIETY MAGAZINE – it’s always interesting to see what pops up and gets an award at the WGA’s as, in my opinion, it shows where the industry is with new fresh material.

SALES:

Radio Ink covers THE HIDDEN SECRET OF PROSPECTING – something that Loyd Ford covers very, very well.

Inside Radio asks the question… why is there such a big gap between radio digital sales and radio sales?

HIGHLIGHT ON A COPYWRITERS WEBSITE:
This is a new idea (the same rules apply here as to the rest of the site – I recieve no payment, no endorsement or anything at all for recommending this site or any of the magazines, books, or websites that I talk about here) – I want to highlight some radio copywriters from around the internet – today I suggest you take a look at CAROLINE GIBSON’s site – Caroline is a freelancer who does lots of different copywriting styles – including radio copy – and I was impressed with her website content. Check it out.

Blog Post, RCNews Tags:AI, Caroline Gibson, Jim Williams, on-air, Radio Ink, RCNEWS, Reversible Words, scams, Will Shortz

Post navigation

Previous Post: Review: Radio Ink 6th March, 2023
Next Post: COPY: 10 Editing Tips For Your Next Script

More Related Articles

Radio Commercial Writing Copy: 6 Ways To Write A Creative Script Blog Post
Free food from listeners On-Air: Listeners ‘I bought in some food to say thanks’ Blog Post
On Air Naming of Your Job Title? On-Air: Are You A Jock, The Talent, or a Personality? Blog Post
congratulations PROMOS: Are Radio Promos Still A Winner? Blog Post
7 Basic Radio Promos Promos: 7 Basic Styles of Radio Competitions Blog Post
Radio Copywriters Not Breaking News RCNews: Did You Miss These Radio News Stories? Blog Post

Buy Me a Coffee

Copyright © 2023 Radio Copywriters by Earl Pilkington.

Powered by PressBook Premium theme