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Radio Copywriters by Earl Pilkington

Radio Copywriters by Earl Pilkington

Blogs, E-Books, Resources and Tools for Radio Copywriters, Radio Sales, Radio Promotions and On-Air staff who are also Radio Copywriters

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Category: Friday-Reviews

Review: Radio Ink 12-12-2022 issue

Posted on December 16, 2022December 15, 2022 By earlp
Review: Radio Ink 12-12-2022 issue

The last issue for the year of Radio Ink hit us this week and it feels like months since the last issue… was it worth the wait?

Blog Post, Friday-Reviews

Review: Job Ads – Why Don’t Employers Post Salaries?

Posted on December 9, 2022December 9, 2022 By earlp
Review: Job Ads – Why Don’t Employers Post Salaries?

I have been reviewing quite a few job ads lately and come across an interesting phenomenon very, very few of them have their salaries posted – no matter if it is for production, sales, on-air or management. I wondered why and after looking up some web forums with HR people, and talking to a few…

Read More “Review: Job Ads – Why Don’t Employers Post Salaries?” »

Blog Post, Friday-Reviews

Review: Something Different Today – National Lampoon

Posted on December 2, 2022December 3, 2022 By earlp
Review: Something Different Today – National Lampoon

In a break from the usual reviews – tis week I have chosen to do something a little different – if you are a fan of old National Lampoon – I am sure you will enjoy it.

Blog Post, Friday-Reviews

Review: WORDS THAT SELL & MORE WORDS THAT SELL

Posted on November 25, 2022November 25, 2022 By earlp
Review: WORDS THAT SELL & MORE WORDS THAT SELL

If I was starting out and had limited money to spend – I would choose WORDS THAT SELL, and MORE WORDS THAT SELL as being the 2 single most important books in my collection.

Blog Post, Friday-Reviews

Movie Review: PONTYPOOL

Posted on November 18, 2022November 20, 2022 By earlp
Movie Review: PONTYPOOL

Pontypool is told by way of the radio staff at a small station, when they realize violence is ripping society apart and it is due to a virus being spread…

Blog Post, Friday-Reviews

Review: When Its Right To Be Wrong by Russel Howcroft

Posted on November 11, 2022November 8, 2022 By earlp
Review: When Its Right To Be Wrong by Russel Howcroft

I will admit up front that I am NOT a big fan of Russel Howcroft – But what I really, really hate to admit – is that I like his book. And I kind of hate myself for that!

Blog Post, Friday-Reviews

Review: COPYWRITING IS… By Andrew Boulton

Posted on November 4, 2022November 8, 2022 By earlp
Review: COPYWRITING IS… By Andrew Boulton

Do yourself a massive favour, clear a space on your bookshelf, and then order a copy!

Blog Post, Friday-Reviews

REVIEW: From Worst To First The True Story of Z100

Posted on October 28, 2022November 8, 2022 By earlp
REVIEW: From Worst To First The True Story of Z100

When radio works, it works, and “From Worst To First The True Story of Z100” tells the story of what happens when…

Blog Post, Friday-Reviews

Review: Teach Yourself Successful Copywriting In A Week

Posted on October 21, 2022November 8, 2022 By earlp
Review: Teach Yourself Successful Copywriting In A Week

A co-worker gave me a copy of this book (I think as a joke – I hope)

Announcement, Friday-Reviews

Review: Radio Ink 10th October, 2022

Posted on October 14, 2022November 8, 2022 By earlp
Review: Radio Ink 10th October, 2022

I have to say I was very, very eager to read this months issue of Radio Ink and that’s due to the cover story with Bernie Weiss.

Blog Post, Friday-Reviews

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