Friday Review: Copywriting 101 by Neil Hedley
Neil hits the nail on the head about so many areas of radio advertising that it is hard to just pick a few to talk about here.
Category: Friday-Reviews
BOOK LAUNCH: “Hooks, First Lines & Scene Setters”
“Hooks, First Lines and Scene Setters” by Earl Pilkington is a 319 page e-book and is available for FREE and includes…
Friday Review: Radio World – Build Your Own Desktop Mic. Stand
“…a brilliant little piece by JOHN BISSET, on how to turn an old Bike Disc Brake into a microphone stand for your desk!”
Friday Review: King Falls AM (Audio Drama/Comedy Podcast)
“King Falls AM is a cross between the X-Files, WKRP in Cincinnati, and a HP Lovecraft/Ancient Aliens and the Twilight Zone love child – yes it’s that weird!”
Ad Week Review: 13th June, 2022
This weeks edition of Adweek was yet another ho-hum edition for those of us copywriters who work in radio.
Review: The 7 Secrets of Creative Radio Advertising
“My review on Audible pretty much sums up exactly how I felt about this book”
Review: ADWEEK June 6,2022
“I am not a big fan of AdWeek, but I do read every issue and sometimes get some really good take-aways from it, and this was one of those issues.”
Review: Radio Ink June 6, 2022
“…the standout for me in this issue was Rob Dumke’s “Building $1B+ On Great Radio Brands” and I think the cover price of Radio Ink was worth it just for this article alone”