Do you have to come up with a sales event name? Use this handy 5 step guide to choose a suitable name.
It takes a LOT of work to make an ad sound funny. Remember: the object of a radio ad, funny or not, is to get people to buy the product or service being advertised.
I am not talking about the professionals who do this on a daily basis – but people who have never done radio commercials before
I hope that these 6 ideas can help to spark some creativity when you are writing your next radio commercial script.
If you continually ask your clients… “What voice do you want to read your commercial?” THIS is the article for you to read
Over the past couple of weeks I have been taking a closer look at ALL of the ad copy I have written and taken note of the results of my own writing.
These writing prompts are designed to be strange and unconventional, encouraging copywriters to think outside the box and explore new ideas and concepts in their ad copy
I was spit-balling some ideas with another copywriter the other day about creative writing prompts, some of the ideas were came up with were very silly
Do different music styles influence people subconsciously when they are listening to radio ads?
Sound effects create a more engaging and memorable radio commercial that captures the attention of your target audience, when done right.