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Radio Copywriters by Earl Pilkington

Radio Copywriters by Earl Pilkington

Blogs, E-Books, Resources and Tools for Radio Copywriters, Radio Sales, Radio Promotions and On-Air staff who are also Radio Copywriters

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  • Radio Commercial Writing
    Let’s Write An Ad: Travel Agency Blog Post
  • Radio Vs TV Advertising
    Sales: 10 Reasons Why Radio is WAY BETTER than Television Advertising! Blog Post
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    Promos: Your Stations Promotional Library Blog Post

Category: Saturday Soapbox

Saturday Soapbox: The BIGGEST Problems with Radio Ads!

Posted on 29 April 202329 April 2023 By earlp
Saturday Soapbox: The BIGGEST Problems with Radio Ads!

So why? How and What are the biggest problems with radio ads – I have a rant!

Blog Post, Saturday Soapbox

Saturday Soap Box: If Listeners Trust Radio, Why Don’t Our Clients?

Posted on 8 April 202312 April 2023 By earlp
Saturday Soap Box: If Listeners Trust Radio, Why Don’t Our Clients?

While listeners may have a high level of trust in radio as a medium, advertisers may not always share the same level of trust.

Blog Post, Saturday Soapbox

Saturday Soapbox: Should Radio Serials Make A Return?

Posted on 25 March 202327 March 2023 By earlp
Saturday Soapbox: Should Radio Serials Make A Return?

This is a posts that doesn’t fit into our normal Monday to Friday post schedule… But is something that I feel passionate about.

Blog Post, Saturday Soapbox

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