{"id":490,"date":"2022-04-22T03:04:16","date_gmt":"2022-04-22T03:04:16","guid":{"rendered":"http:\/\/radiocopywriters.com\/?page_id=490"},"modified":"2025-02-19T10:53:34","modified_gmt":"2025-02-19T02:53:34","slug":"about","status":"publish","type":"page","link":"https:\/\/radiocopywriters.com\/index.php\/about\/","title":{"rendered":"ABOUT&#8230;"},"content":{"rendered":"<div class=\"wp-block-image is-style-default\">\n<figure class=\"aligncenter size-full\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2022\/04\/EP_Pic.jpg?resize=200%2C200&#038;ssl=1\" alt=\"\" class=\"wp-image-80\" srcset=\"https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2022\/04\/EP_Pic.jpg?w=200&amp;ssl=1 200w, https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2022\/04\/EP_Pic.jpg?resize=100%2C100&amp;ssl=1 100w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><figcaption class=\"wp-element-caption\">Meet copywriter, author, lifelong student, and, mentor.<br>Earl Pilkington.<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"has-small-font-size\">I have worked in media &#8211; from a very, very early aged (my first print ad was when I was 11) and have worked in newspapers for 8 years, television for 12 years, held public relations and marketing roles for 5 years, and worked in radio for the rest of my time. That brings me to up and over 40 years in media at the end of 2024 (YIKES!).<\/p>\n\n\n\n<p class=\"has-small-font-size\">Having done many different roles, from design, production, editing and directing, writing and more. <\/p>\n\n\n\n<p class=\"has-small-font-size\">But my main love is&#8230; <span style=\"text-decoration: underline;\"><em>RADIO!<\/em><\/span><\/p>\n\n\n\n<p class=\"has-small-font-size\">Fortunately I have had the opportunity to train at the feet of people who didn\u2019t only deal with the theory of advertising and what \u2018should and shouldn\u2019t work\u2019 on radio\u2026 but learnt side by side with them about what \u2018really\u2019 works for clients and gets a reaction from listeners. <\/p>\n\n\n\n<p class=\"has-small-font-size\">Thank you to all of you for your time and guidance.<\/p>\n\n\n\n<p class=\"has-small-font-size\">I have worked both full time, and as a freelancer remotely, and in person at many workplaces, for many individual clients and businesses and, I have been inspired by the people I have worked with all around the world, from the UK to Canada, Europe to North America, New Zealand and here in Australia.<\/p>\n\n\n\n<p class=\"has-small-font-size\">There are many people who mentored me on my journey, but a couple of special mentions I need to make include: Josh Langley (Macquarie Radio and then Outside Creative), and Steve Burke (at GWN Television), Steve is also to blame for me writing my first commercial script ever &#8211; it&#8217;s all your fault Steve!<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I have worked in media &#8211; from a very, very early aged (my first print ad was when I was 11) and have worked in newspapers for 8 years, television for 12 years, held public relations and marketing roles for 5 years, and worked in radio for the rest of my time. That brings me&#8230;<\/p>\n<p class=\"more-link-wrap\"><a href=\"https:\/\/radiocopywriters.com\/index.php\/about\/\" class=\"more-link\">Read More<span class=\"screen-reader-text\"> &ldquo;ABOUT&#8230;&rdquo;<\/span> &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-490","page","type-page","status-publish","hentry"],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/pages\/490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/comments?post=490"}],"version-history":[{"count":13,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/pages\/490\/revisions"}],"predecessor-version":[{"id":3806,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/pages\/490\/revisions\/3806"}],"wp:attachment":[{"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/media?parent=490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}