{"id":4253,"date":"2025-05-08T13:52:26","date_gmt":"2025-05-08T05:52:26","guid":{"rendered":"https:\/\/radiocopywriters.com\/?p=4253"},"modified":"2025-05-09T08:59:27","modified_gmt":"2025-05-09T00:59:27","slug":"issue-5-getting-close","status":"publish","type":"post","link":"https:\/\/radiocopywriters.com\/index.php\/2025\/05\/08\/issue-5-getting-close\/","title":{"rendered":"RCP Issue 5 Getting Close"},"content":{"rendered":"\n<p>We are getting close to Issue 5 of Radio Copy Paste coming out at the start of next month&#8230;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"650\" height=\"919\" src=\"https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2025\/05\/Issue5_IDEAS-01.jpg?resize=650%2C919&#038;ssl=1\" alt=\"\" class=\"wp-image-4254\" style=\"width:295px;height:auto\" srcset=\"https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2025\/05\/Issue5_IDEAS-01.jpg?resize=724%2C1024&amp;ssl=1 724w, https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2025\/05\/Issue5_IDEAS-01.jpg?resize=212%2C300&amp;ssl=1 212w, https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2025\/05\/Issue5_IDEAS-01.jpg?resize=768%2C1086&amp;ssl=1 768w, https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2025\/05\/Issue5_IDEAS-01.jpg?resize=1087%2C1536&amp;ssl=1 1087w, https:\/\/i0.wp.com\/radiocopywriters.com\/wp-content\/uploads\/2025\/05\/Issue5_IDEAS-01.jpg?w=1240&amp;ssl=1 1240w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/figure>\n<\/div>\n\n\n<p>So much so we are willing to share a sneak peek of the temporary front cover&#8230; (some minor changes coming)<\/p>\n\n\n\n<p>Inside you&#8217;ll find our usual collection of regular articles, but more importantly &#8211; this issue is jam packed with ideas for radio copywriters.<\/p>\n\n\n\n<p>From generating ideas to using tools &#8211; such as Rory&#8217;s Story Cubes, and how to dig deep and find out what clients actually want in our article on Client Copy Brief Archaeology.<\/p>\n\n\n\n<p>We also cause a bit of a stir in a couple of articles:<br>1. We call time on the USP &#8211; it should be dead and buried!<br>2. Why local radio should stop trying to sound local!<\/p>\n\n\n\n<p>Our feature is something that every radio copywriter around the world will be able to identify with&#8230; pitching ideas to clients and sales team members &#8211; we even give you practical examples of what to say.<\/p>\n\n\n\n<p><em>So come back here on the first week of the month and grab your copy of issue 5 of Radio Copy Paste &#8211; Remember it&#8217;s FREE! Low on calories, and good for your mind and sanity.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are getting close to Issue 5 of Radio Copy Paste coming out at the start of next month&#8230; So much so we are willing to share a sneak peek of the temporary front cover&#8230; (some minor changes coming) Inside you&#8217;ll find our usual collection of regular articles, but more importantly &#8211; this issue is&#8230;<\/p>\n<p class=\"more-link-wrap\"><a href=\"https:\/\/radiocopywriters.com\/index.php\/2025\/05\/08\/issue-5-getting-close\/\" class=\"more-link\">Read More<span class=\"screen-reader-text\"> &ldquo;RCP Issue 5 Getting Close&rdquo;<\/span> &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[867],"tags":[842,850,869,832,831],"class_list":["post-4253","post","type-post","status-publish","format-standard","hentry","category-radio-copy-paste-magazine","tag-free","tag-magazine","tag-next-issue","tag-radio-copy-paste","tag-rcp"],"jetpack_featured_media_url":"","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/posts\/4253","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/comments?post=4253"}],"version-history":[{"count":2,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/posts\/4253\/revisions"}],"predecessor-version":[{"id":4262,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/posts\/4253\/revisions\/4262"}],"wp:attachment":[{"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/media?parent=4253"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/categories?post=4253"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/radiocopywriters.com\/index.php\/wp-json\/wp\/v2\/tags?post=4253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}