Radio promotions ARE STILL WINNERS. And clients who take them on – will win, if they do it right and with you helping them to achieve their goals.
While working on my new book about radio promotions from around the world I have noticed an interesting trend for radio promotions…
Its a short news week this week as most of the news I could find online centred around…
Drill down on these 5 points when you first start writing your promotion script – and you’ll have more success on-air and for the sponsors.
4 All Radio Stories, 3 Promotions stories, 1 Sales story and a partridge in a pear tree
Basically boiled down, most competitions follow 7 basic types that will either engage their audience or drive listener loyalty.
I was asked by a promotion team member at a radio station in Germany the other day about benefits to clients for running a radio promotion
Here are some ways to add benefits to an outside broadcast remote for a client – if they are willing to jump on board.
This week we have a couple of bits of AI news, and the usual round up of stories you might have missed.
…social media competitions could potentially be popular among this demographic…. is it though?