We are getting close to Issue 5 of Radio Copy Paste coming out at the start of next month…
So much so we are willing to share a sneak peek of the temporary front cover… (some minor changes coming)
Inside you’ll find our usual collection of regular articles, but more importantly – this issue is jam packed with ideas for radio copywriters.
From generating ideas to using tools – such as Rory’s Story Cubes, and how to dig deep and find out what clients actually want in our article on Client Copy Brief Archaeology.
We also cause a bit of a stir in a couple of articles:
1. We call time on the USP – it should be dead and buried!
2. Why local radio should stop trying to sound local!
Our feature is something that every radio copywriter around the world will be able to identify with… pitching ideas to clients and sales team members – we even give you practical examples of what to say.
So come back here on the first week of the month and grab your copy of issue 5 of Radio Copy Paste – Remember it’s FREE! Low on calories, and good for your mind and sanity.