Radio Copywriters By Earl Pilkington
Home of RADIO COPY PASTE magazine – Plus: E-Books, Resources and Tools for those of us who also work in Radio Sales, Promotions and On-Air.
It’s Here! The Daily Script Doctor Workbook is Now Available After months of development and testing with radio copywriters around the world, I’m thrilled to announce that The Daily Script Doctor Workbook is officially available for free download from this link… Why I Created This Tool You know that feeling when you’ve just finished writing…
You will find the download link for issue 5 of Radio Copy Paste right here, right now… This entire issue is dedicated to idea generation – because let’s face it, we’ve all stared at that blank page wondering how to make yet another furniture store ad sound fresh, or how to convince a sceptical client…
If you’ve spent any time in radio, you know that a well-placed joke can transform a client meeting from mundane to memorable. But you’ve probably also witnessed the painful silence after a humour attempt falls flat. As someone who’s spent decades crafting radio campaigns and pitching to clients, I’ve learned that humour is both powerful…
Read More “The Art of Humour: When and How to Use It in Radio Pitches” »
We are returning to putting up blog posts (but only once a week – Wednesday mornings to be precise) and they will be content that we feel are important enough not to wait to appear in the magazine, but give immediate attention to. This time we look at BURNOUT! Let’s face it – in our…
Read More “10 Ways To Beat Being Overwhelmed in Radio Copywriting” »
We are getting close to Issue 5 of Radio Copy Paste coming out at the start of next month… So much so we are willing to share a sneak peek of the temporary front cover… (some minor changes coming) Inside you’ll find our usual collection of regular articles, but more importantly – this issue is…
We had a surprise visit at the radio station where I work my day job (97.3 Coast FM & 91.7 The Wave – aka West Coast Radio) last month from Editor Craig Newman from Australia’s Jocks Journal. Unfortunately Craig dropped in un-announced so there was next to no-one at the station, fortunately, he had a…
Master your script timing with the definitive FREE guide on radio script timing, in it you will find: The Simple Word Count method that never fails.Traditional Standard Count trusted by veterans.Stress Pattern Method for natural sounding delivery.The Japanese Character Count for precise pacing.Musical Bar Method to match your production.Syllable Count Method for precision timing.Breath Group…
RADIO COPY PASTE Issue 4: Issue 4 of Radio Copy Paste, themed around CLIENTS – love them or hate them – we need them to survive in commercial radio. Inside you will find: A feature on 3 ways to time out your radio scripts that you may have never heard of before. Plus themed articles…
While we have been updating our site, we added an updated version of our download counter (the original version stopped working at the end of January 2025 – and to be honest, we haven’t been monitoring how many downloads we have had since we started the site). BUT… we have been more than surprised at…
We are only days away from issue 4 of Radio Copy Paste magazine hitting the site. Here is a sneak peak of the cover! AND we also have a new book being launched in the same week… We know we are ‘counting’ the days until that one launches.
