Radio Copywriters By Earl Pilkington
Home of RADIO COPY PASTE magazine – Plus: E-Books, Resources and Tools for those of us who also work in Radio Sales, Promotions and On-Air.
It’s Here! The Daily Script Doctor Workbook is Now Available After months of development and testing with radio copywriters around the world, I’m thrilled to announce that The Daily Script Doctor Workbook is officially available for free download from this link… Why I Created This Tool You know that feeling when you’ve just finished writing…
You will find the download link for issue 5 of Radio Copy Paste right here, right now… This entire issue is dedicated to idea generation – because let’s face it, we’ve all stared at that blank page wondering how to make yet another furniture store ad sound fresh, or how to convince a sceptical client…
If you’ve spent any time in radio, you know that a well-placed joke can transform a client meeting from mundane to memorable. But you’ve probably also witnessed the painful silence after a humour attempt falls flat. As someone who’s spent decades crafting radio campaigns and pitching to clients, I’ve learned that humour is both powerful…
Read More “The Art of Humour: When and How to Use It in Radio Pitches” »
We are returning to putting up blog posts (but only once a week – Wednesday mornings to be precise) and they will be content that we feel are important enough not to wait to appear in the magazine, but give immediate attention to. This time we look at BURNOUT! Let’s face it – in our…
Read More “10 Ways To Beat Being Overwhelmed in Radio Copywriting” »
RADIO COPY PASTE Issue 4: Issue 4 of Radio Copy Paste, themed around CLIENTS – love them or hate them – we need them to survive in commercial radio. Inside you will find: A feature on 3 ways to time out your radio scripts that you may have never heard of before. Plus themed articles…
While we have been updating our site, we added an updated version of our download counter (the original version stopped working at the end of January 2025 – and to be honest, we haven’t been monitoring how many downloads we have had since we started the site). BUT… we have been more than surprised at…
